3M Interconnect

Project Description

The 3M Interconnect project was exciting because it was the very first time we (3M Marketing) we able to measure the effectiveness of our design / user interfaces.  The previous Interconnect site was a mess of un-navigatable group of text links that really failed to engage the customer, resulting in less sales.  The new designs we implemented, then split tested with measured data coming directly from the 3M Vas tool.

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  • Skills:

    • Design
    • UI
    • UX
    • Development
  • Client: